# How to understand the Insights Overview

> Use key metrics and the video ranking to follow your library’s performance.

- Canonical: https://moviie.ai/help/en/player/understand-insights-overview
- Language: en
- Category: Player experience
- Published: 2026-07-30
- Updated: 2026-07-30

**Visão Geral** brings together the main performance signals for the videos in your library during the selected period.

## Where to find it

In the main menu, open **Analytics**. It opens on **Visão Geral**. At the top, use the period selector to choose **Últimos 7 dias**, **Últimos 30 dias**, or **Últimos 90 dias**.

## Read the key cards

The cards at the top help you understand the path taken by people who find your videos:

**Visualizações** shows how many times the player was loaded, as well as the number of unique views.

**Plays** shows how many playbacks started and how many plays were unique.

**Play Rate** is the share of views that turned into a play.

**Usuários Únicos** shows an estimate of different people who interacted with videos in the period.

**Cliques no CTA** shows clicks on action buttons, including total unique clicks.

Compare cards using the same period. For example, if views grow while **Play Rate** falls, review how the video is presented before someone presses play.

## Use the shortcuts for more detail

Below the cards, Visão Geral provides shortcuts for **Retenção Média**, **Banda Consumida**, and **Storage Utilizado**. Select **Ver detalhes** on the card you want to investigate to open its area.

## Find your best-performing videos

The video ranking shows the items with the strongest performance in the period. Use it to identify videos worth reviewing individually, comparing with other content, or using as a reference for new publications.

If no data is available yet, publish the player and return after videos start receiving views.

## Keep learning

Continue this task with the next guides:

How to enable Video Search

How to manage embeds and swap a video